“BlueOcean are helping us to develop better opportunities in international markets."
BeeNZ Honey of New Zealand is an important primary industry exporter.
Their honey comes from bees that gather nectar and pollen from some of the richest indigenous honey forests in the world, remote and pure. Built on family values and respect for nature, people and community, BeeNZ has made it its goal to take absolute care in the entire process from hive to jar.
How to enter the US market?
Help a business that had achieved light-speed growth to reaffirm their values before breaking in to new international markets where the competition already has a foothold.
Developing an independent, long-term growth strategy.
Listen and learn the back story.
Primary and Secondary market research to understand the end-consumer and distribution channels.
Delivering a new value proposition, positioning, brand refresh, customer journey mapping and market penetration strategy.
End-to-End Digital Transformation.
OUTCOME
"BlueOcean has helped us to affirm our values and our reason why we do what we do. Taking us on a big journey, learning more and sharing our story to the world.
Working with BlueOcean is fun. They are helping us to develop better opportunities in international markets.”
Julie Hayes, Director
Customer journey mapping with a clear value proposition means knowing the customer and how to reach them.
An international go-to-market plan launched the brand into important overseas markets, including the US.
Transformed digital presence including websites, online stores, developed from a solid strategic background.
Strategic marketing execution, turning strategy into action.
CLIENT STORIES
TVNZ NZ Marketing Excellence Awards
Excellence in B2B Marketing Strategy, finalist 2023
Interactive Media Awards
Best in Class for UX Design and Implementation, 4 times winner
Best in Class for UX Design and Implementation, 18 times finalist
If the year ahead just promises more of the same, and you’re not sure what to do next: A pair of fresh eyes can help.
If the sales pipe is leaking faster than you can fill it: Building trust with prospects might be the answer.
If an opportunity is yours for the taking, but you need extra bandwidth: Get a team ready to kick into action.
If you need creative skills and execution to bring your brand or campaign to life: Put creativity in your corner.
If you need to fill the sales pipe: Leverage our expertise in B2B lead campaigns.
If you need a sales person 24/7: Get an exceptional B2B digital experience.
