Meet the Crew: John Hayler, Creative Design
Ready to elevate your B2B design game?
Join us on the latest episode of We Do B2B, BlueOcean’s podcast sharing inspiration and insights for the New Zealand marketing community. This week, we dive deep into the fascinating world of graphic design with creative powerhouse John Hayler. From the allure of gig posters and musical merchandise to navigating the intricacies of B2B branding, John shares insights on blending artistic flair with strategic intent.
Discover how understanding client goals, leveraging tools like Canva (yes, even Canva!), and staying attuned to pop culture can transform design into a business game-changer. Whether you're tackling capability documents or full-scale brand redesigns, this episode is packed with actionable advice for marketers looking to collaborate effectively with designers and create lasting impact.
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